The missing piece in your design business.
The Lift Club brand identity. 

The Lift Club is a mentorship programme that aims to help fill the gaps that young design businesses find hard to fill. The mentors come from different creative disciplines and have a wealth of knowledge in all areas of design and product creation.

The brand identity is a graphic interpretation of the space where the creatives and mentors comes together to share ideas. The identity brings the idea of building blocks to life where the blocks fill the space within the walls of the logo and also creates the letters used in the logo. 
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